KoRo Secures €35 Million in Oversubscribed Series C Round to Accelerate Growth Across Europe

KoRo, the German snacking brand, closed an over-subscribed Series C financing round with fresh capital of €35 million. Founded in 2014, KoRo has gained significant momentum and serves more than two million customers across Europe. The company supplies a broad portfolio of high-quality and natural products such as nut butters, dried fruits, clean-label snacks, and functional foods. It has more than 300 employees who are engaged in selling to online and more than 10,000 offline locations across Europe.

Led by Coefficient Capital, this Series C round is supported by some of KoRo’s current investors, such as Five Seasons Ventures, HV Capital, Partech, Haub Legacy, SevenVentures, and others. This fresh funding will power KoRo’s further expansion and innovation across Europe, paying special attention to France, Italy, and the Benelux region.

Joining KoRo’s Advisory Board is an exciting newcomer: Toni Petersson, formerly Oatly’s CEO. Petersson praised KoRo’s omnichannel business model, which integrates online and offline sales channels to drive customer loyalty and growth. “KoRo’s omnichannel model is one of the most impressive I’ve seen in the industry to date. According to Petersson, the fact that there is no disconnect between online and offline experience contributes to creating a powerful flywheel effect that promotes brand visibility, customer loyalty, and long-term growth. “That is what makes this approach so unique and has helped KoRo to reach consumers at exactly the right moment,” he added.

Chief Executive of KoRo, Florian Schwenkert, was similarly optimistic about the future, saying that the company has had a lot of thrilling projects and partnerships in store for the next year. “There are quite some exciting things to come from KoRo,” he said.

This round of funding will allow KoRo to further expand its product portfolio, reinforce its presence in the European market, and continue its growth trajectory with profitability. The company will increase its visibility in France, Italy, and the Benelux region while continuing to innovate and offer many quality snacks that meet the high demand for natural, clean-label foods.

Continued success in the European market for KoRo has put the company in a position to further consolidate its leadership in the clean-label snacking category. Fresh capital will enable KoRo to boost its marketing power, extend its product offerings and increase its retail and online presence, allowing it to serve more customers throughout Europe.

Indeed, with continuous innovation in expansion of products and growth in its solid omnichannel model, there is wide promise for the future of KoRo. With strong investor backing and an advisory board, the company will also be able to scale and grow further in the European snacking market.